Resources

Zillow’s ‘new standards’ reveal a big problem. Take back our industry

Apr 24, 2025

The longer real estate professionals let Zillow define the rules, the harder it becomes to take our industry back, coach Darryl Davis writes.

Homebuyer demand falls for 2nd consecutive week as rates climb

Apr 23, 2025

Economic uncertainty, rate volatility and mounting worries about the labor market are reducing the pool of potential buyers, putting a damper on the spring homebuying season.

Mr. Cooper’s servicing portfolio shrinks for the first time in 2 years

Apr 23, 2025

Nation's largest loan servicer turned an $88 million Q1 profit and remains on track to be acquired by Rocket in Q4, a deal that's prompted UWM to cut ties to Mr. Cooper.

Infinityy and beyond: Miami Realtors inks AI marketing deal

Apr 23, 2025

Miami Association of Realtors has hired Infinityy, a software company that builds out graphically enriched and interactive browser-based AI "Rooms” for presenting properties in either the residential, multifamily or commercial real estate environments.

Court dismisses NAR accuser’s retaliation claims — except one

Apr 23, 2025

Former NAR project manager Roshani Sheth can amend claims that NAR retaliated against her for reporting sexual harassment, a judge ruled Tuesday, while a breach of contract claim can advance.

Rechat bolsters digital media mix with ad builder

Apr 23, 2025

Marketing software company Rechat has rolled out a significant update to its list of product features, a solution to the complicated process of running online display ads.

New-home sales beat expectations in March — by a long shot

Apr 23, 2025

The surge in sales was a welcome positive sign during a tenuous period for the U.S. economy. However, high prices and high mortgage rates continue to curb homebuyers, new HUD data shows.

The ChatGPT prompt every agent needs (but 99% will never use)

Apr 23, 2025

What if the fastest way to break through your biggest blocks was asking AI to call you out? Real's Drew Thompson explains how.

Turn a ‘no’ into a ‘yes’: Negotiation techniques for experienced agents

Apr 23, 2025

When you lead negotiations with skill and confidence, your clients feel empowered — and they’ll reward you with loyalty, referrals and long-term success, Mauricio Umansky writes.

Give us your 1 big idea on how to improve fair housing: Pulse

Apr 23, 2025

As a Realtor, you've seen it all, so tell us what one thing, from your perspective, would go the furthest in improving fair housing compliance?

In the face of bigotry and apathy, fair housing is even more essential

Apr 23, 2025

As civic rights deteriorate, it's essential for Realtors to hold the line and ensure equitable access to housing for all, Sean Frank writes.

Fair housing is not a checkbox. It’s the heart of our industry

Apr 23, 2025

Fair housing is not just about reacting to injustice anymore, LIBOR CEO Doreen Spagnuolo writes. It's about proactively building a better future.